Developing a restaurant's brand and digital footprint to match the reputation of the food
Situated in the heart of Ferring, West Sussex Andalucia’s reputation as the finest authentic Spanish dining experience in the area goes before it.
The restaurant have been a long standing client so when they set about implementing an ambitious refit recently we worked together on a major overhaul of the company’s brand and online presence.
This was a big step for the business and they didn’t want to leave any stone unturned. We were commissioned to refresh the logo and the wider brand identity across menus and printed material as well as content creation, photography and of course a fresh new website.
Keeping an essence of the previous brand we refreshed everything to bring it more inline with the stunning decor and give the restaurant a clear visual identity.
A major aspect of the refit was the additional of a standalone bar and while the main focus would remain on the food, the owners were now keen to promote Andalucia as a place to drink as well as eat.
The food delivered by Andalucia has always had a great reputation and they now had surroundings to match. It was obvious we needed to utilise all the new imagery to highlight the truly wonderful experience for diners.
We balanced the heavy use of images during the build process by deferring offscreen images, this means that they’re only loaded once they’ve been scrolled into view which ensures a quicker page load overall.
We were looking for an agency with fresh, modern ideas that would stand out from the crowd. After speaking with Lumberjack we let them take the lead on developing our new brand and website, the work they’ve done has really helped our restaurant in attracting new customers
Luis Quirosa
Owner